The public is the only critic whose opinion is worth anything at all
Mark Twain may have said it best, “The public is the only critic whose opinion is worth anything at all”.
There are many places online including Facebook, Yelp, Google My Places where your customers can review your business and share their experience with others. But, what are they saying?
Did you know that 90% of customers read online reviews before they visit a business. 70% of potential customers are lost if a business has four or more negative articles appearing in search results. Most importantly, businesses show an 8% boost in revenue for a one-star increase in a business’ average Yelp rating.
Why Do You Need Reputation Management?
- What customers find online can make the difference between buying from your business and turning to a competitor.
- Negative reviews can be leveraged for your gain if you respond properly and timely – but if you’re not managing your reputation, how do you know?
- All your current marketing efforts will lead potential customers to learn more about you online – what will they see?
People are usually willing to provide feedback, they just need to be prompted. We help you do that. With VRG’s reputation management tools we track what people are saying, and help you respond quickly to any negative reviews, turning a poor comment into an opportunity to make your business shine.
In the event that your business or personal reputation has been damaged online, where there is a false or negative article or review we help repair your reputation by attempting to have the negative content removed from the web pages that published them, as well as request Google de-index those pages if there is a legal reason to do so. If we can not get the bad stuff removed, we work to create new content and optimize it in order to push down the negative information so that it will not appear on the 1st page of a search result.
Suppress Negative Content
Our programmer and content writing team will establish a positive online presence for your business by creating secure professional profiles and social media accounts designed to be picked up by popular search engines such as Bing or Google. These sites will work to suppress any negative content showing up in the first pages of your business’ search results.
Investigate False Information
VRG’s legal team will track any websites, articles, or reviews that provide any false, outdated or misleading information about your business. Once this false information is detected, our attorneys will work to have the content immediately removed.